“Wear” the Beef with Wendy’s Retro Style T-shirts to
Make a Difference for Foster Children
WHAT: How can you make a difference? Let us count the ways. Now Wendy’s® is giving you two easy ways to support children in foster care:
- Get creative by designing your own T-shirt on WendyThreads Design Studio, a new Facebook app where you can mix and match graphics and colors to create a unique tee. The grand prize winners will receive $5,000 and have his or her shirts sold to benefit Wendy’s Wonderful Kids™, the signature program of the Dave Thomas Foundation for Adoption™.
- Through March 31st, purchase the bright yellow vintage-style T-shirt that regained popularity in last year’s “Where’s the Beef?” TV commercial for $20 at www.wendys.com/shirt.* A portion of the proceeds will go to the DTFA to benefit its signature program, Wendy’s Wonderful Kids.
*T-shirts are being sold and produced by The Marco Corporation. Access their site via Wendys.com.
WHEN: Wendy’s is calling on all fans to rock the chain’s retro-style T-shirts through purchase from The Marco Corporation on Wendys.com and fan-created tees through a Facebook design contest, WendyThreads. On the online contest, fans can submit their designs through February 29th, when they will then be put to a vote, with the top 10 styles reviewed by celebrity judges Trey Songz, Erin Andrews and Whitney Port. The celebrity judges will select three grand prize winners to receive $5,000 and have his or her T-shirts produced and sold by Homage LLC. Wendy’s will donate $4.25 from each shirt sold to benefit children in foster care. The winning T-shirts from the Facebook contest and the retro tees will be available for purchase until March 31.
WHY: Your support will help 137,000 children in foster care in North America find permanent loving homes through adoption. More information about Wendy’s Wonderful Kids and the Wendy’s Company listed below.
About Wendy’s Wonderful Kids
Wendy’s Wonderful Kids finds permanent adoptive homes for foster children, many of whom have waited years to join a family. To date, Wendy’s Wonderful Kids has awarded more than $7 million in grants to adoption agencies and organizations, and those funds have been used to find permanent adoptive families for more than 2,200 foster care children – and counting.
About the Wendy’s Company